Glossary of Technical Terminology
Welcome to J&L's Glossary of Technical Terms. This comprehensive resource is designed to elucidate complex industry-specific terminology in a straightforward manner. With this glossary, you'll gain a deeper understanding of the key terms that are essential in the fields of IT, web design, and online marketing.
A
A/B Testing
Address Bar
API (Application Programming Interface)
B
Backlink - A backlink is an inbound link from one website to another, serving as a digital endorsement in the realm of SEO.
Bandwidth
BCC (Blind Carbon Copy)
Bookmark
BOT
Bounce/Bounceback
Browser Compatibility - Browser compatibility ensures your website works well on all browsers, crucial for user experience and SEO.
C
Cache
Catchall
CC (Carbon Copy)
CDN (Content Delivery Network)
Cloud Computing - Cloud computing enables you to access data and software over the internet, making it easier and more cost-effective to manage resources.
CMS (Content Management System) - CMS is software that helps you create, manage, and modify digital content on a website.
Content Management System (CMS) - A CMS simplifies your website management by offering a platform to create, edit, and organise digital content without needing to code.
Conversion Rate
CSS (Cascading Style Sheets)
CSV (Comma-Separated Values)
CTA (Call To Action)
Cyber Essentials - Cyber Essentials is a government-endorsed certification scheme aimed at helping organisations protect against common cyber threats.
Cybersecurity
D
Data Encryption
Data Migration
Database Driven
DNS (Domain Name System)
Domain Name
Dynamic HTML
E
E-commerce - Learn about e-commerce systems, their core components, and how to choose the right one for your online business.
Email Client
Emoticon
Error 400 - Error 400 is an HTTP status code indicating that the server could not understand the request due to malformed syntax.
Error 401 - Error 401 is an HTTP status code that signifies an unauthorized attempt to access a web resource, usually due to incorrect login credentials.
Error 404
Error 500
F
Favicon
Firewall - A firewall is a network security system, guarding your computer or network against unauthorised and malicious traffic, ensuring data protection and security integrity.
Front-End Development
FTP (File Transfer Protocol)
FTP Client
G
H
Host and Hosting - Understand the role of host and hosting in keeping your website operational and how to select the right service for your needs.
HTML (HyperText Markup Language)
HTTPS (HyperText Transfer Protocol Secure)
Hyperlink/URL
I
IMAP
Inbound Marketing
IP Address
J
JavaScript
K
Keyword Optimisation
L
Landing Page - A landing page is a dedicated web page for marketing campaigns, designed with a single goal to enhance conversions and improve user experience.
Local SEO - A comprehensive guide to Local SEO, essential for any business aiming to dominate local search results.
M
Mail Server
Metadata
Meta Tag
Mobile Responsiveness
MySQL
N
Navigation
O
Open Source
Organic Search
P
Page Speed
Pay-Per-Click (PPC)
PDF (Portable Document Format)
Phishing
PHP (Hypertext Preprocessor)
Plugin
Q
Query String
QWERTY
R
Responsive Design - Responsive design ensures websites adjust seamlessly across various devices, offering an optimal user experience.
S
SaaS (Software as a Service)
Search Engine
Search Ranking - Improve your website's visibility by mastering the fundamentals of search ranking.
SEO (Search Engine Optimisation)
Server
Sitemap
Social Media Marketing - A strategic approach to leveraging social platforms for brand building, sales increase, and website traffic enhancement.
SQL (Structured Query Language)
SSL Certificate (Secure Sockets Layer) - An SSL Certificate is a digital certificate that provides authentication for a website and enables an encrypted connection to transmit sensitive data securely.
Subdomain
T
TLS - A Comprehensive Guide to SSL Certificates (Now Known as TLS)
Top Level Domain
Two-Factor Authentication - Two-Factor Authentication is an additional security layer requiring not only a password and username but also a piece of information that only the user possesses, such as a physical token.
U
UI/UX (User Interface/User Experience) - A deep exploration of UI and UX, the core elements defining digital product interactions and user satisfaction.
Uninterrupted Power Supply (UPS) Systems - UPS Systems provide a battery backup to keep electronic systems running for a short time after a power outage.
URL/URI
V
Vector Graphics
Virtual Private Network (VPN) - A Virtual Private Network (VPN) is a secure way to maintain online privacy and protect your data on the internet.
VoIP (Voice over IP)
W
Web Analytics
Web Hosting
Webmail
Website Audit - A website audit provides a thorough analysis of your site's performance, offering insights to optimise search visibility and user experience.
Website Navigation
X
XML Sitemap
Y
Z
ZIP File
